Description
Price: $29.29
(as of Aug 31, 2024 08:00:29 UTC – Details)
In an increasingly experience-driven economy, companies that deliver great experiences thrive, and those that do not die. Yet many organizations face difficulties implementing a vision of delivering experiences beyond the provision of goods and services. Because experience design concepts and approaches are spread across multiple, often disconnected disciplines, there is no book that succinctly explains to students and aspiring professionals how to design them.
J. Robert Rossman and Mathew D. Duerden present a comprehensive and accessible introduction to experience design. They synthesize the fundamental theories and methods from multiple disciplines and lay out a process for designing experiences from start to finish. Rossman and Duerden challenge us to reflect on what makes a great experience from the user’s perspective. They provide a framework of experience types, explaining people’s engagement with products and services and what makes experiences personal and fulfilling. The book presents interdisciplinary research underlying key concepts such as memory, intentionality, and dramatic structure in a down-to-earth style, drawing attention to both the macro and micro levels. Designing Experiences features detailed instructions and numerous real-world examples that clarify theoretical principles, making it useful for students and professionals. An invaluable overview of a growing field, the book provides readers with the tools they need to design innovative and indelible experiences and to move their organizations into the experience economy.
Designing Experiences features a foreword by B. Joseph Pine II.
Publisher : Columbia Business School Publishing; Illustrated edition (July 23, 2019)
Language : English
Hardcover : 224 pages
ISBN-10 : 0231191685
ISBN-13 : 978-0231191685
Item Weight : 2.31 pounds
Dimensions : 6.25 x 0.75 x 9.25 inches
Customers say
Customers find the book easy to read with clear ways to improve the experience. They also say it’s very helpful for knowing how to design experiences.
AI-generated from the text of customer reviews
Related
Reviews (13)
0.0
Review this product
Share your thoughts with other customers
Madison Robinson –
Life Changing Book
I am currently studying experience design and this book helped spark that love.I couldnât recommend it enough- whether youâre using it from a professional standpoint to improve your business or to simply better your life, it is chock full of incredible tips, guidance, and knowledge.Iâm so grateful to Mat and Bob for everything their book has helped me learn and grow. I couldnât recommend it enough!
NBJ –
Such a great book!!!
I read this book in a class in college taught by Mat Duerden, one of the authors. I learned so much about experience design from reading this book. It is engaging and fun to read. This is a well written book that I would recommend to anyone!!!
Steven P. –
Very helpful and detailed!
I read this book as part of a University class and loved it. It gave specifics on how to design experiences that are easy to use right away.
AMAZON USER –
The best Experience Design book writen by far
I am working in the customer experience field for more than five years.I really enjoyed reading this book, it was structured in a cumulative way to teach you how to design experience.It has a practical side that is missing in many other theoretical books.In many pages, you will feel that the book is talking to you as an experience designer and you will live the role.”What makes each experience unique is not the process, it’s the ingredients” and this book will provide you with the secret ingredients for amazing experience.
Roger L Mitchell –
Top tier resource for educators and experience providers
This is a very accessible, easy to understand approach to help you provide excellent experiences to students and customers. Excellent examples, templates, and detailed explanations provide a framework for developing experience-centered services that meet client needs and wants. A must read!
Rachael –
I won’t look at an experience the same way ever again.
After reading this book I look at every interaction and experience differently. I have tools to analyze and gain insight from every touchpoint in my career and my life. I highly recommend this book to individuals that want to learn how to recognize opportunities in seemingly mundane interactions and design more meaningful experiences.
Austin –
One of the best books on Experience Design
This book is essential to a comprehensive foundation on what exactly experience design entails. Great read, easy to follow, and lots of important concepts!
tokenasian –
Very helpful for knowing how to design experiences
This is an easy-to-read book with clear ways to improve the experience design process. I really learned a lot and enjoyed reading it!
carlos lopez –
Es s lo que buscaba. Excelente!
Francisco –
I learned many important things about CX from this book. It’s a good buy.But if you’re hoping for a book that really helps design experiences, you’re out of luck. Its framework is useful for identifying what elements MUST BE in an experience – but it doesn’t help to design an experience from scratch.
A. J. Matysiak –
There are only a few books that so well explain what experience is from a formal perspective. If you are a person who wants to talk about experience design in your org, this book will offer your the framework and the vocabulary to convince your colleagues and bosses why experience design is something they should be concerned with. It is a good read, clear and easily understood. And fir sure it’s a book you will keep on coming back to over and over again.
Garrett Stone –
I teach program and event planning courses as well as a tourism experience design course and found this text useful for them all. The book is a much more affordable and interesting read than many other introduction texts, so I may use this as a replacement for some of my other course reading material. Having been in practitioner sessions on experience design led by industry experts, I can vouch that this text is great for industry professionals as well. Finally, the book is a great complement to the classic ‘Welcome to the Experience Economy’ and has a broad, interdisciplinary perspective. Highly recommend!
colin beard –
This book is basic but good for beginners. It is written in a very chatty style (Bob likes to â¦.) with US stories about US organisations (many people outside the US will not have heard of them). When checking the references for more leads this part consists of an inadequate section called ‘notes’ and so it is hard to follow up where the information has come from.